How do I get among the first 10 hits?

If you want to see your website among the first ten hits in the search engine, you cannot avoid a good SEO strategy. In Search Engine Optimization (SEO), a distinction is made between on-page SEO and off-page SEO. The former only takes place on their website. This means all options can be used directly on the website and help to improve visibility on the web. Off-page SEO is anything that does something outside of your website to help you rank.

On-Page SEO

Content: All website content is taken into account by the search engine. Therefore, it is all the more important to consider which information is really important. The length of the text is important. At least 300 words should be used per blog post or report. It should not be forgotten that the content should still be interesting and relevant to the website visitor. Repetitions are to be avoided.

Keywords: All terms that are entered into search engines to find a website are called keywords. The more frequently a keyword is searched for in a search engine, the better it is. It is also important that it fits the website thematically. Keywords should be found in headings, subheadings, and in the text, the text should be easy to read and match the content of the website.

Meta Title – Meta Description: The Meta Title is the part that is displayed by the search engines when someone searches for a specific term. It can be up to 65 characters long. A good meta title should contain three keywords and perfectly describe the website to attract visitors to your website. The meta description is located directly under the meta title and should be a maximum of 150 characters long. Again, three keywords should be included and the description should describe the content on the website well.

Off-Page SEO

Social Media: Social media is perfect for interacting with customers and spreading the latest information about the website. Photos and videos are important here.

Backlinks: Setting backlinks is one of the more difficult disciplines in SEO. This is because you have to convince other people to publish content on your website. Good content that is also interesting for others is therefore important. Ideally, these will be shared or linked by other people. Direct contact to thematically similar websites is also possible. Simply ask there whether you are interested in publishing a text and set a link to the page accordingly.

If you follow these 5 tips over and over again, you are well on the way to placing your website more prominently in the search engines.

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